Sentry Tournament of Champions helps Ka Lima O Maui

Mahalo Sentry Tournament of Champions for helping Ka Lima O Maui and for doing so much in our community!!!

Kapalua, Maui, Hawaii – Tournament officials and representatives from Sentry Insurance announced that more than a dozen Maui non-profit organizations benefitted from the 2020 Sentry Tournament of Champions, totaling more than $450,000 in total generated funds.

Sentry Insurance Chief Marketing and Brand Officer, Stephanie Smith, joined by Sentry Tournament of Champions officials and non-profit representatives, announced that $459,743 was distributed to the community organizations.

“This has been a challenging year for so many on Maui and around the world, and we are humbled and excited to be able to bring some good news to inspire some hope,” said Alex Urban, executive director of the Sentry Tournament of Champions. “On behalf of our players, sponsors, fans, volunteers, and everyone who loves this tournament, we are proud of the difference we can help inspire on this beautiful island. Our nonprofit partners help in so many areas of need, and we are grateful to be able to work alongside them.”

With this year’s donations, the tournament has generated a total of $7,089,694 for community charities since it moved to Maui in 1999.

The designated beneficiaries of the 2020 event were:

Boy Scouts of America
Friends of the Children’s Justice Center
Hale Makua Health Services
J. Walter Cameron Center
Ka Lima O Maui
Lahainaluna High School Foundation
Lahaina Junior Golf
As part of their relationship with the tournament, these designated beneficiaries assisted in promoting the event, offsetting costs, providing volunteers and much more.


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